Mappa illustrata dei gesti universali del brindisi in diverse culture del mondo

A little trip around the world.... on toast!!!!

Toasting is one of those universal gestures… but it changes greatly from culture to culture. Some rituals are elegant, others curious, and still others decidedly noisy 😄
Here's a little journey through the most interesting ones:

🇮🇹 Italy

In Italy, people toast by saying "cin cin" (from the Chinese "qing qing," an imitation of the sound of clinking glasses).
Unwritten rules:

  • make eye contact
  • never toast with water
  • glass always full (at least a little)

🇫🇷 France

In France, people say "santé" or "à votre santé".
Interesting facts:

  • maintain eye contact
  • in small groups, everyone must clink glasses with everyone else (it can become a challenge!)

🇩🇪 Germany

In Germany, toasting is taken very seriously:

  • people say "Prost!" (for beer) or "Zum Wohl!"
  • making eye contact is mandatory
  • not doing so = 7 years of bad luck according to tradition 😄

🇪🇸 Spain

In Spain, people toast with "Salud".
Fun tradition:

  • if you toast with water… it's said to bring bad luck (a bit like in Italy)

🇬🇧 United Kingdom

In the United Kingdom, toasting is more subdued:

  • people say "Cheers!"
  • often without clinking glasses, especially in formal settings

🇷🇺 Russia

In Russia, toasting is almost an art form:

  • each toast has a speech (sometimes long!)
  • you don't drink before the toast
  • people often say "Za zdorovie!" ("to health")
  • after the toast… you drink it all in one gulp 🍸

🇯🇵 Japan

In Japan, toasting is very respectful:

  • people say "Kanpai!"
  • you wait for everyone to be served before drinking
  • pouring drinks for others is a sign of politeness (not for oneself)

🇨🇳 China

In China, toasting is dynamic and hierarchical:

  • people say "Gānbēi" ("empty glass")
  • the glass is often emptied completely
  • important gesture: hold your glass lower than that of an older or more important person

🇭🇺 Hungary

In Hungary, there's a historical peculiarity:

  • traditionally, people did not clink beer glasses when toasting
  • linked to historical events in the 19th century (though many do it today anyway)

🇬🇪 Georgia

In Georgia, toasting is a true ritual:

  • there is a "toastmaster" called a tamada
  • they guide the sequence of toasts (family, peace, ancestors…)
  • it can last for hours and is very structured

🇸🇪 Sweden

In Sweden:

  • people say "Skål!"
  • you make eye contact before, during, and after drinking
  • then you put the glass back down with a small nod

In summary

Toasting changes, but everywhere it keeps the same core meaning:
👉 to create connection
👉 to express a wish
👉 to share a moment

Some do it with few words, others with long speeches… but the meaning remains surprisingly universal.

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